From new hardware devices like the iPhone Xs and Samsung’s Galaxy S10, to robust software updates like iOS 12, Mobile App Developers have had their hands full.
If your business has its own mobile app, or is planning on releasing a mobile app in the coming year, you better be utilizing the full capabilities of today’s devices if you want to get the biggest bang for your buck.
For businesses, mobile apps are a great way to optimize processes, increase profits, manage operations, and sell products. The potential is endless when it comes to improving the way a business works with solid mobile app development. One of the keys to successful mobile app development for your business is to ensure that the user experience and interface are good.
Choosing a technology stack can seem like a daunting task for the less tech-oriented business teams, but a good development agency should be able to point you in the right direction for your needs. Strong engineering and a Good Product Road Map will help you get a great mobile app off the ground quickly.
Most firms use some variation of an agile software development process. This means that you can get your product to market faster than ever before. This helps with getting real user feedback faster, and iterating for later versions of your app.
The software development agency you work with should be able to handle the big picture in terms of steering your product road map, but it doesn’t hurt for your business to have an idea of what key features they want to be included in the app before starting the project.
Below is a list of some of the trends you will see in mobile apps for the upcoming year that should be considered when creating a plan for your mobile app.
1. Android Instant Apps
Recently, Android Instant Apps were introduced, offering a new way for companies to get their apps in the hands of users. Instant Apps allow users to use a demo version of the app without having to actually install it.
This method of releasing a mobile app works for all types of apps including games. Instant apps are great because they mean that users don’t have to install the app on their phone and store it locally.
The business opportunities with Android Instant Apps are potentially endless because they allow you to get more exposure and give a wider range of customers a first impression about your app or business.
2. Progressive Web Apps
Progressive Web Apps are taking the mobile app development space by storm. These apps are expected to continue to grow in popularity in the coming years due to the convenience for the user. Progressive Web Apps perform almost exactly like complete mobile apps do without having to be actually installed on the device.
Instead, progressive web apps are stored on the home screen and accessed from a browser. Another added benefit of progressive web apps is that they can be used by low spec smart phones on low-bandwidth networks.
For businesses looking to create a mobile app that can be used by the widest range of consumers possible, a progressive web app might be something to look into.
3. IoT Apps
IoT devices are changing the way that many businesses choose to develop their apps. The increase in popularity of devices powered by virtual assistants like Amazon’s Alexa has opened up opportunities for software developers and businesses to improve app usability.
Integrating with these types of devices can change the way that users interact with your app dramatically. A good software engineering team will be able to tell you about all the ways these types of integrations can improve the usability of your mobile app.
4. Augmented Reality (AR)
Users have become fascinated with Augmented Reality largely since the release of games like Pokemon Go. Other notable uses of AR have been Snapchat and Instagram, which allow users to use unique filters that transform their faces into digitized characters.
But Augmented Reality isn’t just fun and games, AR has also given online retailers a new way to let their customers view, interact, and shop for their products. Virtual environments to interact with your brand can increase engagement.
The usage of both virtual and augmented reality is predicted to rise in 2019, especially with the increase of tech wearables.
There are many different routes your business can go when it comes to developing a successful mobile app. Whether it is B2B, B2C, or an internal app that is going to be used by your company to improve your processes, it is important to stay on top of the latest trends to make sure you develop the absolute best app possible.
A skilled mobile app team like Soft System Solution can help you navigate the development of your app idea with ease.